Marketing Tips Articles » market yourself

Keep clients organized with a custom calendar

admin — Mon, 06 Jul 2009 15:59:50 +0000

Customers love receiving free gifts, especially if it’s something they can actually use. Help your clients stay organized with personalized calendars.

Designing custom wall or desk calendars is easy, too. Simply upload your photos and choose an appropriate theme. Include beautiful outdoor photos to compliment your landscape business, or feature some of the signature dishes at your Mexican restaurant. Give your calendars to new clients, or use them as a free gift with purchase. Customize them the way you want. Be sure to indicate special events or sales as well. Calendars are fantastic promotional items for real estate agents, physicians, lawyers, or anyone who wants to help their clients keep track of appointments.

Include a calendar in a gift basket and raffle it off to a customer!

Keep rack cards within reach

admin — Thu, 18 Jun 2009 14:13:34 +0000

As a small business owner, you have a lot of information to offer your customers. However, business cards have limited space. Rack cards are the perfect way to include all the information you want. Rack cards, are great in the entrance to your pizza place or at the counter of your used book shop. Similar to a brochure, rack cards made with quality card stock are great tools for travelers and tourists. On your rack card, include your company’s history or a list of services you offer. Spread the word about your business; include a rack card with every receipt. Use a high-quality design template or upload your own work of art. Designing an attractive rack card is easy!

Use posters to market your business

admin — Thu, 18 Jun 2009 13:54:18 +0000

Forget about sloppy handmade signs and messy whiteboards. Custom posters are a creative and cost-efficient way to reach out to your customers. Use eye-catching posters to announce your grand opening, promote a holiday sale, or introduce new merchandise. To create a poster, simply upload your own design, or choose from hundreds of online galleries. Order a colorful poster for your child care business or something more sophisticated for your café. Hang a custom poster behind the counter, in a window, or in the clearance section. Be creative; design a poster that compliments your business!

Thank you cards as a marketing tool

admin — Wed, 17 Jun 2009 18:23:46 +0000

In today’s fast-paced, high-tech world, it is important that we do not lose sight of what truly matters. A kind word in the form of a thank you card is an elegant and timeless touch that goes a long way. However, a custom thank you card is also a wonderful way to market your business. Design thank you cards that have a drawing of your establishment, or include a staff photo. Choose colors and fonts that compliment your business. For the inside, create a message thanking your customers for their business. Send thank you cards after you acquire new customers or have an important sale. Your courtesy and attention to detail will impress your patrons and garner respect in the community.

Use Return Address Labels to Promote Yourself

admin — Fri, 20 Mar 2009 17:26:03 +0000

Are return address labels useful for small businesses?

If you have a small business, return address labels offer a very cheap and effective way for you to promote your business. To turn these inexpensive address labels into a marketing tool, you may want to:

Design labels that promote your business website and email address. Apply them to product packaging so people remember where they bought the items they are using when they need to restock.
Use labels to personalize generic treat bags. Put a few samples and some candy in them to give away when you set up a table to promote your business at local events.
Create a set of labels that offer promotional messages. For example, you could make labels that have your business name on the first line and a message that says, Buy one, get one free, or Store special: 50% off, on the next line.
Use labels to make a quick and easy reward program for frequent buyers. Give customers a business card or make a special reward card. Every time they make a purchase, stick a label on the card. When they collect a certain number of labels, allow them to redeem their cards for a percentage off the next purchase or for a small free item.