If you’re a savvy small business owner, you most certainly understand the power of marketing and what it can do for your business. Maybe you’ve already invested in quality business cards, brochures, postcards, flyers and other brand-building essentials. You may have even taken your business identity to the next level with a website and the occasional email marketing campaign. But what could your marketing arsenal be missing?

The answer is simple: business checks! You may have overlooked these bookkeeping tools because they’re generally used to keep your finances in order. But you should keep this simple fact in mind: every one of your company materials sends a message about your business. Customizable business checks work double-duty to balance your budget and build your brand identity.  Imagine the impression you’ll make when you pass custom checks on to vendors, customers or employees! Keep reading to discover three reasons why business checks are just what you need to complete your business identity.

1) You’ll Send the Right Message. It’s no secret that customers patronize businesses they can trust. And building loyalty amongst your customer base requires that you communicate with consistency. Traditional businesses should remain true to their identity and select a conservative design. You can even add a monogram and tagline to reinforce that classic look and your business message. Non-traditional businesses on the other side of the spectrum can have more fun with the designs they choose. Add interesting accent images to mirror the whimsical tone of your business.

2) There Are So Many Options. Whatever your business size, there’s a business check option for you. Standard business wallet checks are ideal for the traditional small business – you’ll get that professional look with little hassle. Custom three-to-a-page checks are perfect for larger businesses – you can compute difficult calculations and a single-stub journal helps keep track of payments. If your accounting needs are more demanding, print checks from your computer! Computer checks work with several popular accounting programs, so your finances will be completely organized.

3) It’s Never Been Easier. Ordering business checks may have been a hassle in the past – but today you can order them online! No more time-consuming forms or waiting for your checks to arrive in the mail. Vistaprint allows you to create and customize your business wallet checks in minutes. You can even have them at your door in as little as three days. And all of this is protected by Secure Socket Layer (SSL) encryption, which keeps your information safe and protected.

Now that you discovered the missing link – it’s time to get started customizing your own business checks. Whatever your need, there’s sure to be a check to suit your business.